Brad Paisley Surprise Pop Up Concert in Sleep Number Store

Brad Paisley surprises fans with a pop-up concert at the Sleep Number Mall of America store in Minneapolis during this week’s Big Game celebrations.

 You never know who you’re going to meet during the 10-days leading up to the Big [football] Game (you know what game we’re talking about). Fun fact: “Go to Bed Early” is a single Brad created a music video for in another Sleep Number store in 2017. Welcome back, Brad!

Brad Paisley, Sleep Number® setting 90


Sleep Number is proud to be a Founding Partner of the Minnesota Super Bowl LII Host Committee. To see more behind-the-scenes activations during The Big Game week in Minnesota, visit the Your Stories section of the Sleep Number blog.